Born + Raised in Los Angeles

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I grew up playing basketball, and the one thing I cared about most besides the game itself was footwear. Footwear has been my gateway drug into product design, and it all started with the 13's. Those Cherry Reds in second grade, beautiful.

 

Absolutely obsessed with these shoes, I would stare at them and dissect every detail. Along this journey, I fell in love with storytelling. How the story in the details of each line is meticulously drawn out to represent an idea of the whole. 

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What's even more exciting are the stories others can tell as one man's passion becomes another's expression. That's golden.